REED NATIONAL

Working with carriers to provide sustainable ROI solutions in driver retention and recruitment through customized consulting, training and technology.

Customized Carrier Solutions

Creating customized driver retention and recruitment solutions for organizations operating fleets in both the for-hire and private carrier sectors.
  • Retention

    Assisting carriers in the prevention of sunken costs incurred with driver turnover through a systematic process of data gathering and customized retention solutions.

  • Recruitment

    Working with trucking companies to streamline their recruitment processes for effective driver recruitment and on-boarding.

  • Training

    Providing customized operational, retention and recruitment personnel training for Directors, Managers and line support staff to effectively reduce driver turnover and improve driver recruitment.

  • Technology

    Providing the technological tools to accomplish tasks more efficiently and dramatically enhance the processes associated with turnover and recruitment.

Services

Here's a quick look at services we offer here at Reed National

 

Retention

In today’s driver landscape and for years to come, driver retention has become the most important employee consideration amongst trucking professionals in the industry.  What is not generally realized is the true cost of driver turnover…

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Recruitment

Recruiting drivers is often considered one of the most tedious and expensive aspects within a trucking company outside of the general operating expenses associated with keeping the equipment rolling.  Advertising, sourcing…

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Training

Having the proper tools to do the job is essential for employees to get their work done efficiently and correct.  Inevitably, a job done without having the proper tools takes longer than it should and the outcome is generally subpar in comparison to using…

More details

Technology

Technology isn’t the future, it’s now.  If your organization isn’t utilizing technology effectively today, your operations and recruiting departments are adding to the company’s expenses through inefficient work practices.  Many transportation companies…

More details

Retention

In today’s driver landscape and for years to come, driver retention has become the most important employee consideration amongst trucking professionals in the industry.  What is not generally realized is the true cost of driver turnover and how negatively it effects the bottom line of carriers regardless of size.  There are hundreds of considerations and methods in calculating the cost of driver turnover, but one thing is certain – every dollar calculated in turnover is a sunken cost, never to be regained.

Reed National understands the costs associated with driver turnover through years of experience working with carriers, doing the tough research and seeing the positive ROI when carriers choose to take serious action in retaining the drivers that best fit their organization.  Not all turnover is negative, nor is all turnover avoidable; however, taking driver retention seriously can add significant money to a carrier’s net profit by reducing avoidable or unwanted turnover.  Whether your company employs 30 or 10,000 drivers, decreasing unwanted and avoidable driver turnover has a tremendous positive financial impact on the bottom line.

Reed National works with its clients to determine who is leaving, why they are leaving and developing a systematic approach to improve driver retention through consulting, training and technology.  Understanding the demographics of turnover, previous safety and work histories of your driver base and the motivations of why drivers leave or consider leaving is paramount to developing a quality approach to decreasing driver turnover.

  • Are you retaining safe drivers?

  • Does demographic information help identify turnover issues?

  • Do you know the real reason drivers are leaving your company?

Recruitment

Recruiting drivers is often considered one of the most tedious and expensive aspects within a trucking company outside of the general operating expenses associated with keeping the equipment rolling.  Advertising, sourcing, selling, processing, compliance and on-boarding are all fundamentals of a driver recruiting department.   Reed National is an expert in driver recruiting focused on developing quality data and benchmarking practices to identify trends, signify areas of improvement and ensure that the money spent on driver recruiting is producing a quality return on investment.  Answering the questions and developing custom solutions pertaining to advertising, processes, recruitment staff development and hiring results are what Reed National does best when it comes to recruiting.

  • Is your recruitment process successful?

  • How do you identify a successful recruiter?

Training

Having the proper tools to do the job is essential for employees to get their work done efficiently and correct.  Inevitably, a job done without having the proper tools takes longer than it should and the outcome is generally subpar in comparison to using the correct tools increasing the costs of the organization.  With employees, the tools are either knowledge and/or technology based.  Knowledge tools in driver retention and recruiting are generally learned from experience on the job or through specific training from someone who has the experience and understands how to communicate in a manner designed to help individuals comprehend and utilize the gained knowledge.

Far too often in trucking, the experienced individuals “do what works” and are not the best at communicating and training nor do they have the time to train others.  In addition, “doing what works” isn’t always the most efficient or cost effective manner to get the job done.

Operations impacts driver retention and recruiting tremendously and the skill level of the recruitment department is vital to keeping operations moving forward.  Reed National works with both operational and recruitment staff to obtain the knowledge and tools to be more effective in getting the job done as it pertains to drivers.  From Driver Managers and Dispatchers to Directors of Recruiting down to the lowest levels of driver recruitment staff, Reed National assists carriers in training and developing key positional talent in obtaining the tools necessary to get the job done right.

  • How do your drivers rank in comparison to the industry average?

  • What formal training programs do you have in place?

Technology

Technology isn’t the future, it’s now.  If your organization isn’t utilizing technology effectively today, your operations and recruiting departments are adding to the company’s expenses through inefficient work practices.  Many transportation companies have no true technological tools or processes for retention and recruitment staff are generally using outdated excel spreadsheets, Word documents or custom made tools that were developed years ago to track open orders/requisitions that are changing weekly, daily or hourly by operations as positions fill and customer needs change.

Reed National offers several technological tools to help with retention and recruiting that dramatically improve the effectiveness of retention staff and recruiting departments.  These tools are customizable to any size organization and are continually being updated with advancements to keep up with the transportation industry recruiting and retention needs.

  • How are you tracking open positions for recruiting?

  • Do you know if your drivers are better or worse than your competitors?

  • Can you track improvement with your dispatchers and drivers?

Contact Us

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